Idiom of the week – a Snowball effect
Posted by englishlessons on November 1, 2013
A situation where something grows in size or importance at an increasing rate
The criticism of his idea in the online forum continues to grow. There seems to be a snowball effect.
In a classic snowball effect, the game got more and more followers online as people started tweeting about it.
Picture a snowball increasing in size as it is rolled across snow-covered ground.
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